penguin recovery

A Few Things Businesses Should Know About Penguin 4.0

Going forward, similar to Panda, the Penguin component will be integrated into Google’s core ranking algorithm, meaning that the data is refreshed in real-time. This hopefully means that sites won’t need to wait nearly as long for the penalties to be lifted. Now that Penguin is running in real-time, Google said that they will no longer issue announcements or confirm future Penguin updates.